David Krejci

• Altimeter Group Reports Social Media Crises On Rise, Cites Weber Shandwick’s FireBell As Part of Solution

  Today, Altimeter Group released “Social Business Readiness: Advanced Companies Prepare Internally” — a report which investigates how well companies today are prepared for social media crises and solutions to the challenge of managing issues and crisis online. Weber Shandwick provided input toward the thinking and... Read more

• Prince and the Devolution

  Roger Raymond Nelson (aka Prince) declared recently that “the Internet is completely over.” Some may find this statement startling, but for a gentleman who thought 1999 would be a big party year, rather than the Y2K paranoia feast that it was, it shouldn’t really come as a... Read more

• Earned Brand Equity: The Customers, Influencers and Advocates Equation

  I’ve been hearing more and more about a growing concern among companies worried about their brand’s identity. Social customer interactions are proliferating exponentially: 1 billion iPhone apps downloaded in 9 months 25% of search results for the top 20 brands link to user-generated content 1.5... Read more

• Walter Cronkite Was a Televisioner

  Herman Melville was a penner. John Lennon was a guitarer. Picasso was a brusher. Edith Piaf was a mouther. (Although in the photo above she is doubling as a microphoner. Impressive.) Howard Roark was a (fictional) hammerer. Eugene O’Neill was a typewriterer. Fred Astaire was... Read more

• Eight Social Media Resources for Government

  Check out this post from Weber Shandwick’s Financial-services-loving sister blog Financial Statements for a great piece on social media and government. Read more

• For Hire: News Release Artist – Verb Division

  We here at Social Studies may be leading you astray. Our very name could be construed as misleading: Social Studies Blog. Weber Shandwick, our home sweet home, is a PR agency. As such, we do, um, public relations. Publishing a discrete social media blog may... Read more

• Social Media and Butter

  While we’ve made significant strides as a society with regard to our collective embrace of social media, there are still those that cling to the impression that social media is scary. While certain manipulations of the tools may be be clumsy, I beg the question:... Read more

• "Launching" Your Web Site

  Any Web site that is not “under development” in perpetuity is doing itself and its visitors a disservice. When you “launch” a ship for an oceanic trip do you not make adjustments along the way to accommodate for changes that occur over time? You can’t... Read more

• I.D.Y.M.A.D.

  Techcrunch reports that Facebook users now more than double that of MySpace. Recent data shows that 200 million unique users visited Facebook — that’s more than one out of every five people that went online. I know that’s not four out of the five dentist’s... Read more

• NPR Asks Listeners To Report on Inauguration

  NPR hopes to gather the thoughts of millions this coming January 20 by issuing a social media call to action to anyone and everyone. Using tags on Twitter, Flickr, YouTube, along with an iPhone app and text messaging short code, NPR’s social media desk will... Read more