by • June 22, 2010
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On June 18th, I had the privilege of attending the final show of Minnesota Public Radio’s four-part radio series, Wits at St Paul’s Fitzgerald Theater (of Prairie Home Companion fame), along with (potentially) a few million others. OK, maybe I’m overstating that by just a…
by • June 16, 2010
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I’ve been hearing more and more about a growing concern among companies worried about their brand’s identity. Social customer interactions are proliferating exponentially: 1 billion iPhone apps downloaded in 9 months 25% of search results for the top 20 brands link to user-generated content 1.5…
by • June 11, 2010
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Sunday afternoon I had my laptop open as I “watched” the Minnesota Twins play baseball. (It turns out I invested the proper amount of attention in the game as they ended up losing.) Anyway, I was on Facebook when I noticed a friend I hadn’t…
by • June 2, 2010
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Unfortunate social media marketing trend alert. This ClickZ story discusses medical software and services firm Medseek’s decision to employ a fictitious “persona” profile on Facebook, designed to interact with other Facebook users on behalf their brand. “Sarah Baker” is a new mother to twin boys….