• Herman Melville was a penner.
  • John Lennon was a guitarer.
  • Picasso was a brusher.
  • Edith Piaf was a mouther. (Although in the photo above she is doubling as a microphoner. Impressive.)
  • Howard Roark was a (fictional) hammerer.
  • Eugene O’Neill was a typewriterer.
  • Fred Astaire was a little-pieces-of-metal-on-the-bottom-of-his-shoeser.

Could we please stop adding -er to a tool to define what people are based upon the medium with which they choose to express themselves?

Yes, I know — what else do you call a blogger or a tweeter? They are handy descriptors, I concede. However, the use of these words encapsulates everything that is wrong with so many social media “campaigns”: it emphasizes the tool, not the content — the widget, not the wisdom (or lack thereof).
Something is happening here. I just don’t know what it is …
Coco.