by • July 30, 2008
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Insightful post from PR Squared about where search engine startup Cuil went wrong when they launched on Monday including speculation as to what their agency should have advised them to do before it all went down. This may be especially important for technology companies as…
by • July 30, 2008
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My former supervisor used to jokingly cite a quote about targeted marketing for consumer food products — to anyone with a mouth. In the age of social media when people freely offer their birthdates and favorite foods, bands and brands of shoes, it seems crazy…
by • July 30, 2008
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Yesterday NBC announced their massive digital Olympics plan, including 2,200 hours of live online coverage, live events footage via mobile phone, video on demand, e-mail alerts, closed captioning and more. I read somewhere that thanks to online streaming video, this year the amount of coverage…
by • July 30, 2008
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Earlier this month Rep. John Culberson (R-TX) sent a tweet right from the floor of Congress, which almost automatically caused a stir over the rules governing the use of Internet among Members of Congress. Existing rules governing communications prohibit House members from using social networks,…
by • July 23, 2008
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BlogHer is not a conference for the weak. Walking alone into the packed ballroom at the Westin St. Francis in San Francisco triggered flashbacks of my first day of junior high. I grabbed a seat at a table among the thousand or so (mostly) women…
by • July 23, 2008
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If the name Guy Kawasaki sounds familiar, that may have something to do with the product that he is known for making popular – a little computer Apple introduced back in 1984 called the Macintosh. Among other things, Guy is known as the original tech…
by • July 22, 2008
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I’ve been enjoying playing around with the Chicago Transit Authority’s new CTA Bus Tracker (http://ctabustracker.com) which lets me use my cell phone or iPhone to see how long I’ll have to wait for a bus each morning when I get off the train and likewise,…
by • July 16, 2008
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It’s one of those constants these days–everybody wants to make a cool viral video: “We should make a viral video. Something really edgy that people will want to send to their friends!” Next follows story about a video that someone’s mother or next door neighbor…
by • July 14, 2008
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With less than a month to go before the start of the 2008 Summer Olympics in Beijing, a new controversy is quietly brewing about the role of bloggers and other citizen journalists. Back in February, the International Olympic Committee (IOC) issued its guidelines for blogging,…
by • July 9, 2008
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Interactive, emerging and social media continue to play a major role in marketing next year, according to a new forecast from Interpublic’s Magna Global division. The research shows traditional media is still important — but continues to slow — and emerging mediums, including online gaming,…